Version 9: Intelligent Assessment

Please email us, sales@Sitemorse.com for the full paper.

With the release of Version 9 we can now demonstrate the THIRD generation of services – managed services that support clients entire digital landscape and focus of the need for 20/20 Digital Vision™.V9 offers a significant step change how services cover's a client digital landscape. By continually and intelligently assessing content, V9 provides far greater levels of automation - reducing the levels of manual integration and support considerably, reporting assessment and distribution goes from traditionally days to NIL, manual effort being eradicated.

Our clients have benefitted from the unique, but essential service additions. Our INSIGHT offers knowledge and control, and support across the digital landscape, ensuring clients have confidence in all online operations;

o MALWARE – continual assessment of links, not just on web and social pages but also across PDF, DOC, XLS and PPT assets that are online
o PRIVACY – has there been an upload of documents containing personally identifiable information (PII)?
o eDISCOVERY – we are not just assessing the content of web and mobile pages, but also reading PDF and office documents
o Agile content approval

The automation offer provides for far greater understanding of editorial capability – monitoring ALL content against a consistent set of rules, every page internally or external produced, web, mobile, and or social. All documents - every asset delivers consistently in the brand, this further reduces manual checking in the area of compliance and offers organisations options to further explore and employ agile working and content approval. Automation reduces lead time and removes manual inefficiency. Another benefit is reviewing and reporting against training– individual skill and capabilities can be assessed with training focused against specific requirements.

- Closing the loop
There are a number of options available with V9 offering ‘Technology Augmentation’- integration to the varying service and systems clients already have in place (Brand and IP Protection, Asset and, Domain Management, Analytics, Content Management, Support and Ticketing) all traditionally have been stand alone in the past. With V9 Technology Augmentation we considerably remove the manual time (where errors can appear) and connect content production, making our workflow key to what establishes V9 as a THIRD generation service.

Workflow automation ensures that regulatory, organisation and or web rules are underpinning any and all areas of content production. Considering a regulatory change or a service recall, this may start life in a legal area of the business but essentially all areas and service need to be aware of the change. Advising many editors, or external parties managing social and also ensuring they are consistently applied is probably not possible with current devolved services. V9 workflow brings this together effectively and efficiently.

- Prioritisation is key
Based on the rules (these can be divisional, local, property (web, social or mobile), country or globally – or any combination) anything that is likely to dilute brand or detract from Customer Experience, expose a compliance risk or effect search becomes an exception. It is then assessed automatically, looking at;

o Likely impact
o Value
o Age
o Frequency of change
o Activity
o Rank
o Position

Factors such as content owner and last author can also be considered, whether they are they currently available and based on reported exception what escalation needs to be applied, perhaps if they are absent.

The specific detail then being provided to the individual who can make the change. Once completed this can then be reported as closed, and where the action is part of a compliance activity a consolidated report for audit purposes can be produced.